Chromacolour Artist Colour is an extraordinary innovation in water-based paint technology. It has stronger pigments than conventional paints, and its versatility permits a wide variety of artist techniques and styles - from watercolour to impasto - and, with a slight modification, a multitude of craft applications.

Never before has one paint offered such quality and diversity.

Chromacolour has enjoyed five years of unprecedented success in the UK and Europe where artists and crafters agree that it provides greater vibrancy and flexibility than conventional paints. When surveyed, 84% of Chromacolour users felt that it helped improve the quality of their work, while also increasing their productivity.

UK's well-known aritst Don Harrison sums it up best when he says, "Because of its astonishing flexibility, Chromacolour encourages a fresh and creative approach to painting. There is no other paint quite like it." Click on the "Paint" link on the navigation bar to the left for an introduction to our full range of 80 Chromacolour Artist Colours, and on the "Worksets & Craft Colours" link for our 60 Chromacolour Craft Paints. Explore the other links for information on supplementary mediums, artist products and craft kits which make for great gifts and can't be found in retail stores.

Artists and Crafters (including some of the world's top professionals) have heralded Chromacolour as the biggest breakthrough in painting since the advent of acrylics.

After trying Chromacolour for yourself, we're sure you will agree with them.